Yeti has officially added a all new color to its popular line of products called “Power Pink.”

This fun, bright pink color in on trend with the Barbie-core theme that has seemingly taken over following the success of the Barbie movie.

This new bubblegum pink color line also comes right before the month of October, otherwise known as Breast Cancer Awareness month where pink is the cause’s signature color.

Those who love the color pink can find a variety of Yeti drinkware, coolers and other accessories in the new limited edition color.

Sadly, many of the products in this collection have already sold out, including the Rambler 35-ounce mug, Camino Carryall tote and Roadie 24 hard cooler.

However, there are still some products still available in the Power Pink color including the Rambler 25-ounce mug, 50-ounce water bottle, 26-ounce stackable cup and 10-ounce wine tumbler.

If a product you want is sold out in this color, you can sign up to receive an email notification once it’s restocked.

Be sure to check out the full Yeti Power Pink color collection here.

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