Target has kicked off its highly-anticipated Circle Week with discounts site-wide exclusively for Target Circle members.

During Target’s Circle Week, Target is celebrating its members by offering them exclusive deals not typically offered throughout the year, including a major discount on 2nd Generation Apple AirPods.

This is actually a pretty decent deal considering these particular AirPods can be found on sale from various retailers like Walmart or Target, but usually the sale price stays at around $99. This week, however, Target Circle members can get their hands on a pair for just $79.

Those who are not a member will have to pay the normal retail price of $129.

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Target Circle is a free rewards program for those who don’t see Target as a want, but a need, and can benefit from exclusive savings while doing everyday shopping.

Those interested in a Target Circle membership can apply through the Target app or Target.com to enjoy all the deals and everyday savings. As members, deals are automatically applied at checkout with special bonuses for Circle members.