Robert F. Kennedy Jr. took to social media late Sunday night to apologize for a Super Bowl commercial created and aired by the American Values Super PAC.

The PAC aired a 30-second ad about the independent candidate’s presidential campaign during Super Bowl LVIII on Sunday.

The ad highlighted images of the 70-year-old candidate in a vintage look, while using slogans, clips and a jingle that leaned into the legacy of his uncle, former President John F. Kennedy.

“I’m so sorry if the Super Bowl advertisement caused anyone in my family pain,” he posted on “X,” the social media platform formerly known as Twitter. “The ad was created and aired by the American Values Super PAC without any involvement or approval from my campaign. FEC rules prohibit Super PACs from consulting with me or my staff. I love you all. God bless you.”

Still, despite the apology, the commercial was pinned atop Kennedy’s “X” account.

Super PAC co-founder Tony Lyons confirmed to CBS News that the ad cost $7 million.

“The panicked DC power brokers are working overtime to keep Kennedy off the ballot because they know he can and will end their culture of greed and corruption. They offer us soaring inflation, forever wars, and chronic disease,” Lyons said in a statement sent to CBS News.

“I’m so sorry if the Super Bowl advertisement caused anyone in my family pain,” Kennedy said in a social media post Sunday night. “The ad was created and aired by the American Values Super PAC without any involvement or approval from my campaign. FEC rules prohibit Super PACs from consulting with me or my staff. I love you all. God bless you.”

Kennedy’s press secretary, Stefanie Spear, said in a separate statement to CBS News that “we are pleasantly surprised and grateful to the American Values PAC for running an ad during the Super Bowl where more than 100 million Americans got to see that Robert F. Kennedy, Jr. is running as an independent candidate for President of the United States.”

Mark Heim is a reporter for The Alabama Media Group. Follow him on Twitter @Mark_Heim. He can be heard on “The Opening Kickoff” on WNSP-FM 105.5 FM in Mobile or on the free Sound of Mobile App from 6 to 9 a.m. daily.