Rebecca Kracke Gordon, a presence on various media platforms with her cooking and entertaining tips, has died.

Gordon died unexpectedly Sunday at the age of 50.

The founder of Buttermilk Lipstick, a cooking and entertaining website and brand, Gordon authored two cookbooks and dispensed recipes and tailgating tips with flair. Her cooking tutorials appealed to the amateur hoping to impress, and the expert looking for some extra inspiration.

Brian Pope, formerly of WBRC Fox 6, said she came to tapings with enough food to feed the entire crew. Gordon “had just the absolute best, bubbly personality,” he said.

Rick Karle, of WVTM 13, called her a “beautiful soul who was upbeat and kind.”

“Rebecca could take a chicken wing and a piece of bread and turn it into a masterpiece,” Karle wrote in a Facebook tribute. “My wife would always look forward to me bringing home some of her leftovers and her written recipes after the show.

A Mountain Brook High School graduate, Gordon attended the University of Alabama and graduated summa cum laude in Culinary Arts at Johnson and Wales University.

After working as a pastry chef, Gordon spent 13 years with Southern Living, traveling the South as a recipe demonstration presenter as part of the brand’s cooking school program.

Over that time she made television, radio, print and Internet appearances and became the first reporter to cover SEC Media Days from a lifestyle angle.

She also co-hosted Southern Living’s Tailgate Playbook in 2012 on the Great American Country channel.

With Buttermilk Lipstick, she shared recipes and eventually opened an online store, The Provisions.

She is survived by her husband, Marrow Gordon.