Pop Tarts are launching a new, bite-size snack
If you’ve ever craved Pop-Tarts in popable snack form, you’re in luck.
Known for its iconic toaster pastries, Pop-Tarts is launching an all-new lineup of Pop-Tarts Crunchy Poppers– bite size Pop Tarts with a crispy exterior, a tasty filling and a layer of frosting and sprinkles with every bite.
Pop-Tarts Crunchy Poppers are available in two Crazy Good varieties: Frosted Strawberry Crunch and Frosted Brownie Crunch.
“For over 60 years, Pop-Tarts fans have included our iconic toaster pastries into their morning routines, and we wanted to give our fans even more occasions to enjoy the brand… just with a little more crunch,” said Heidi Ray, the Senior Director of Marketing, Pop-Tarts, in a press release. “In a sea of salty snack offerings, Pop-Tarts Crunchy Poppers are the ultimate munching experience to satisfy our fans’ sweet and crunchy cravings, anytime and anywhere.”