Madison advances plan for $7M Toyota Field upgrade, with potential to spend much more
A deeply divided Madison City Council made a deadline-driven decision Friday to move ahead with a middle-ground option for required upgrades to Toyota Field.
The council voted 5-2 to authorize its architect to resume planning for a one-story building that will house a visitor’s locker room and facilities for female staff and umpires – upgrades required by Major League Baseball to be in place by April 2026. The cost of the work is estimated at around $7 million.
But Council President John Seifert vowed to call another meeting in two weeks to continue to consider a much more expensive option that would see a four-story addition rise alongside left field. That would include expanded seating and event space on top of the locker facilities, which stadium owner Ballcorp and Madison’s own financial adviser have said would pay back the cost through additional tax revenue.
Councilors were motivated in part by the looming compliance deadline imposed by Major League Baseball. Construction of a one-story addition would meet those requirements by the deadline and would leave open the possibility of later adding the other three stories.
Yet after a series of procedural votes, Councilors Greg Shaw and Teddy Powell, who had long advocated for the four-story option, expressed frustration with yet another delay in a process that has dragged for years.
Advancing the one-story option, “makes no sense to me,” Shaw said.
“We’ve had financial advisers tell us how to move forward, we can read numbers, there’s zero risk, and we’re dragging our feet … it absolutely blows my mind that as intelligent as everybody is on this council, [you] do not look at these numbers and see that,” he said.
The $46 million Toyota Field held its first game in 2021. Major League Baseball later revised facility standards for its teams and their minor league affiliates. The Trash Pandas are the Double-A affiliate of the Los Angeles Angels.
Ballcorp first approached Madison in January 2023 about the mandated upgrades. Since then, the city has grappled with how to fund the improvements and how extensive they should be.
Ballcorp has steadfastly backed a plan to build a four-story structure. Madison has said it would issue bonds for up to $30 million – though more likely it would be a mix of cash and debt financing — to fund that plan.
Powell said the smaller-scale option flew in the face of the city’s own financial expert, Rush Rice. On Friday, Rice said his firm had looked at Ballcorp’s books and found the privately held company to be financially, “quite sound.”
“We didn’t have any problem buying into the plans for the future and the upside potential,” Rice told councilors. “We think the upside is very high for Ballcorp and for the city.”
Yet the council seemed poised to eliminate the four-story option entirely in February, after Seifert said it no longer had support – and Mayor Paul Finley has promised to veto the move.
Powell voiced doubts that the four-story option would ever return to the table and said the council’s move Friday flew in the face of Rice’s expertise.
“We’re basically saying we’re better than our financial adviser, we are smarter than that guy, so why do we even hire people?” Powell said.
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