Pac-12 football broadcasts will soon include in-game interviews with coaches, the conference office announced Thursday.

The conference instituted several other changes in what it describes as “an effort to deliver fans unprecedented access and enhanced entertainment.” Also included in broadcasts on ESPN, Fox Sports and the Pac-12 Network will be pre-game and halftime locker room cameras, coaches and “select” players wired for sound during the pre-game, cameras (without sound) in the coaches’ booth and “extended handheld camera permission.”

“The Pac-12 is committed to delivering unprecedented access and entertainment to our fans throughout our football broadcasts, and to working with our media partners to be on the cutting edge of innovation,” said Merton Hanks, the Pac-12′s Executive Associate Commissioner of Football Operations. “We look forward to delivering the best possible broadcasts that give fans the insights and access that makes watching Pac-12 football even more enjoyable.”

In-game coach interviews have already begun to creep into professional sports, and are now commonplace in Major League Baseball. In addition, networks aired interviews with coaches during timeouts of the recent NCAA basketball tournament.

But it’s fairly new ground in football, which has traditionally limited sideline interviews to pre-game, post-game and at halftime. Cameras in locker rooms and players wired for sound have occurred from time-to-time, but usually aired at a later date during “behind the scenes” programming.

The Big 12 is expected to implement a similar plan this season. It seems likely the other conferences will soon follow suit.