Don’t watch local TV stations? DirectTV will cut your bill by $12 a month if you drop them

Direct TV has a controversial solution for customers who no longer want to pay for local stations.

Variety reports the TV distributor has announced it will give subscribers the choice to “opt out” of receiving the feeds of local TV stations “for as long as they want,” and get a discount for doing so.

According to the report, customers who choose to opt out of certain programming will reduce their bills by $12 per month, or $144 per year. DirecTV said subscribers could test out the feature by cutting local stations in the summer, when most TV networks show repeats in primetime, and start watching them again in the fall — coincidentally, when the NFL season kicks off.

“Consumers have been voting with their wallets for years that pay TV — as currently constructed — is too expensive and restricts their choices,” said Rob Thun, DirecTV’s chief content officer, in a statement to Variety. “Our new ‘No Locals’ package enables customers to take an important step forward in culling out certain types of content they may no longer care to watch and better balance the price they are willing to pay.”

The change, the provider said, comes as it looks to “more collaborative models to quell the number of local stations blackouts and curb the rising cost for cable, satellite, and streaming homes to retain their “free” over the air stations.”

Customers can switch their local package configuration by calling customer service. The ability to change online will soon be available, according to DirectTV.