If you have a tattoo you regret and a pet you love, you’re in luck. PetSmart is launching a new loyalty program and customers can can apply to replace a tattoo they regret with one of their pet, courtesy of PetSmart.

There are three ways all loyal pet parents can participate, now through April 30, 2024:

• Share a photo and story of a regretted tattoo and the pet that will inspire the cover up tattoo at PetSmartTattooRedo.com. Winners of the tattoo cover up contest will receive a consult with Alium Tattoo Studio, plus the cost of travel to Los Angeles and accommodations for their session with one of Alium’s tattoo artists.**
• Upload a photo of existing pet tattoos at PetSmartTattooRedo.com to be awarded VIPP status in the Treats Rewards program (and to see adorable pet tattoo pictures).
• Download the PetSmart app for a tattoo-themed photo frame for all to use and celebrate their love and loyalty to their pets.