Caviar on Pringles?

Yes, it is a thing, and you can thank the “Real Housewives of New York City.”

The chip company announced Tuesday a new collaboration with The Caviar Company. The limited-edition partnership is a result out of a popular TikTok trend, which has seen users adding a dollop of caviar onto Pringles. The videos under the trend have been viewed more than 10 billion times.

“From TikTok reviews to reality TV housewives, the nation is craving Pringles and caviar,” Pringles’ Mauricio Jenkins said in a statement. “Our partnership with The Caviar Co. not only embraces the trending snacking behavior in an approachable manner, but expertly curates our beloved crisp flavors with this seafood delicacy for a Pringles tasting experience unlike one you’ve ever had before.”

Customers have three options to choose from: $49, $110 and $140, per the web site.

The cheapest option costs $49 and is dubbed “Smoky Shores.” It features a can of Sour Cream & Onion chips, a jar of Smoked Trout Roe as well as crème fraîche. It comes with a serving tray shaped like the Pringles mascot’s bow tie.

For $110 you can buy the “Salt of The Sea” kit which includes everything that’s in the Smoky Shores package
— swapping out the Sour Cream & Onion chips for the Original flavor — but adds on a jar of the Caviar Co.’s Classic White Sturgeon Caviar.

The most deluxe package is the $140 “Crisps and Caviar” flight, which includes both caviar types as well as three Pringles varieties: Original, Sour Cream & Onion and BBQ.

The combination was inspired in part by season 14 of Real Housewives of New York, according to a press release. During the season’s second episode, the RHONY crew goes to Erin Lichy’s Hamptons home, and there, she was serving caviar-topped Pringles. Not everyone took a liking to it, though — in the clip, Sai De Silva actually called her “a high-low type chick.”

“They put caviar on Pringles? You a high-low type chick?” she asks the camera. “You went to the bodega and got the Pringles… You couldn’t even get me a blini?”

Mark Heim is a reporter for The Alabama Media Group. Follow him on Twitter @Mark_Heim. He can be heard on “The Opening Kickoff” on WNSP-FM 105.5 FM in Mobile or on the free Sound of Mobile App from 6 to 9 a.m. daily.