Birmingham ranked nation’s top city for celebrating Easter
Birmingham is the top city in the country for celebrating Easter, according to one website.
WalletHub compared the 100 largest cities based on factors that contribute to an ideal Easter celebration, using metrics ranging from the number of churches and the city’s Christian population to weather and the number of candy and chocolate stores per capita.
“The best cities for Easter cater to the religious nature of the holiday by offering plenty of opportunities for Christians to attend services, and they also provide the resources for people to have a great time with their family regardless of religious affiliation,” said Chip Lupo of WalletHub. “That means lots of places to get some sweet treats or dine out, as well as good weather conditions and nice open spaces for Easter egg hunts.”
Birmingham has the most churches per capita. There are seven times more churches per capita in Birmingham than in New York, which ranked last.
Here are the top 10 cities that are the best to celebrate Easter in 2025, according to WalletHub:
- Birmingham, Alabama
- Pittsburgh, Pennsylvania
- Buffalo, New York
- Orlando, Florida
- Atlanta, Georgia
- Cincinnati, Ohio
- El Paso, Texas
- New Orleans, Louisiana
- Las Vegas, Nevada
- St. Louis, Missouri
Other findings of the WalletHub study focused on the financial aspects.
WalletHub estimated that 47 percent of Americans will skip dyeing eggs this Easter due to the price of eggs, based on an online survey of 200 respondents.
Of course, there’s always the option of plastic eggs filled with candy.
Nationally, 68 percent of Americans identify as Christians, and 79 percent will celebrate Easter in either a secular or religious manner or both. About 45 percent nationally plan to attend church on Easter Sunday, which is the highest church attendance day of the year.
“Easter in the United States has undeniably shifted towards commercialization, a trend I would attribute to aggressive marketing tactics and consumer culture,” said Danielle Foster, assistant professor of marketing at Ohio Northern University, an analysis for WalletHub.
The National Retail Federation estimates there will be more than $21 billion in Easter-related spending, including clothes, candy and Easter baskets.
“Historically, Easter is a religious holiday tied to renewal and reflection,” Foster said. “The new commercial focus has pivoted from spiritual roots to an all-out consumer spending spree.”
Christians can keep the focus on the Resurrection of Jesus by church attendance and prayer. Many celebrate the secular trappings as well.
“Commercialization hasn’t fully erased the meaning of Easter,” Foster said. “It has just amplified the noise and created a billion-dollar holiday.”