Jaxson Dart just upped the NIL game.

The Ole Miss quarterbacks signed a deal with Nicholas Air, which is a private aviation company in Oxford.

According to On3, the deal, which was arranged by Everett Sports Marketing, reportedly “calls for Dart to have hours using Nicholas Air’s fleet of private jets for travel, training and philanthropy.”

It is believed to be the first of its kind in college athletics.

Dart threw for 3,364 yards and 23 touchdowns against five interceptions last season while leading Ole Miss to a 11-2 record in 2023, the first 11-win season in Rebels’ history.

According to On3, Dart, who has more than 113,000 social media followers, the quarterback holds an On3 NIL Valuation of $1.4 million.

Mark Heim is a reporter for The Alabama Media Group. Follow him on Twitter @Mark_Heim. He can be heard on “The Opening Kickoff” on WNSP-FM 105.5 FM in Mobile or on the free Sound of Mobile App from 6 to 9 a.m. daily.